Alumni are categorized by their work on the client side, the supplier side, or their ownership of a research company. Those who work on the client side work with a single brand or organization to improve their strategic communications efforts. Those who work on the supplier side work for a research company that provide data for a range of brands or organizations.
The following alumni information was documented on February 28, 2022.
Client Side
Yujia Yang
Product Management | User Research | Market Research at SeaMoney
Embracing both the narrative and quantitative, I am an enthusiastic marketing analyst, consumer insights explorer, and data storyteller.
Bridget Xueer Yang
Growth Marketing | Marketing Analytics | Data Analytics at Dentsu
With 6+ years of experience in Marketing Analytics, Bridget enjoys manipulating and analyzing tedious data to provide business solutions. She has experience working with fortune 500 clients across multiple industries.
Aona Yang
UX Researcher at Google | Creator of @AonaTalks – a YouTube channel for all UXRs
Hi! I’m Aona. I am a UX Researcher, also the creator of @AonaTalks, a YouTube channel for all UXRs.
David Blumberg
Market Research Insights & Intelligence | Strategist | Lead Consultant | Qualitative & Quantitative Insights Project Manager at Allstate
I am a customer and consumer insights research professional with 10+ years of experience in both quantitative and qualitative research designs, survey development, survey programming softwares (Qualtrics, Alchemy, 1Q, Pollfish), sampling techniques, ethnographies, segmentation, copy testing of marketing and advertising materials, consumer neuroscience techniques, SPSS data analysis, and executive reporting.
Lauren Chiang
Associate Director, Marketing Insights and Strategy at The Clorox Company
I am a passionate brand disrupter with a demonstrated track record of innovating and growing brands across beauty, tech, food, cleaning, and CPG.
Jericho Razon
Director, Consumer Insights & Front End Innovation at Nestlé Coffee Partners
I am a customer and consumer insights research professional with 10+ years of It’s an honor for me to be driving insights and innovation for Starbucks, Chameleon, Nescafe, Blue Bottle, Teavana and many more in a category that I share a passion for with so many others, coffee and tea.
Michaela Ion
Leader of Alpha Universe Platform & Alpha Female Program at Sony
Stories move the world, and by extension, business. Great marketing is story-driven, and how you tell your story can make or break your product or service. I strategize and tell stories with passion, thoughtfulness, and a sense of what’s possible.
Holly Decker
Director of Strategic Insights at Fidelity Investments
20+ years of market research and consulting experience including both quantitative and qualitative methods. Thrive on taking a business question through the rigors of creative research techniques to come out on the other side with exciting, tangible insights and recommendations.
Supplier Side
Alex Siracusa
Manager, Audience Acceleration, Analytics at Initiative
I’m an NYC-based researcher, data analyst, and consumer insights specialist holding an M.S. in Marketing Communication Research. I have a wide range of technical skills and experience spanning disciplines like quantitative market research, consumer segmentation, advanced statistical analytics, data science, and media performance analytics.
Christy Wood
Director of Customer Experience at Ipsos
Market Researcher passionate about leveraging data to improve the relationship between companies & their customers.
Jenna Radin
Manager, Research and Design at Vital Findings
Jenna Radin is an experienced Manager of Research and Design at Vital Findings, a boutique market research firm in Los Angeles. She is responsible for managing all aspects of the research process from research design to questionnaire development, client communication, data analysis, and report writing/storytelling.
Miriam McPhie
Insight Manager at Inspired Insight
Experienced market researcher with a Master of Science (M.S.) in Marketing Communication Research from Boston University.
Suya Xiong
Research Manager at IDC
I am driven by a passion for understanding human motives and desires and a commitment to making a real difference to the global community through innovative and practical problem solving.
Sara Al-Tukhaim
Founder and Director at The Toyary
I’m passionate about understanding and driving new, emerging and more sustainable forms of commerce. I’m a nerd for content development, data analysis and drawing meaning from insights.
Elizabeth (Shaw) Caffrey
Senior Director, Production Operations at C Space
Harnessing the voice of the consumer research, I work with companies to develop and inform innovation on product development, persona development, UX testing, fast feedback and mapping competitive landscape.
Owners of Research Companies
Christopher Aswad
Consumer Insights & Innovation Expert and Founder, Insight By Design
Owner / Founder at Insight By Design – a new breed of marketing consulting agency built for the next frontier of consumer learning.
By fusing innovative insights techniques, technology and compelling design-based reporting, we ensure results get noticed and make an impact.
Lourdes Fernandez
Owner/Managing Partner at Multicultural Latino Footprint – Quantitative Market Research Analyst
Lourdes Fernández has a solid reputation as a Quantitative Market Research expert in the markets of Puerto Rico, the Caribbean and US Hispanic. Her entrepreneurial passion has been her guiding light in all of her personal and professional goals.
Carly Fink
President, Provoke Insights | Brand Strategy Thought Leader & Market Researcher | Inspirator of Success | Speaker
Carly Fink specializes in winning brand strategies and market research. Her clients call her an enabler of growth and innovation.